MAGNET BRAND™
An 8-week leader reinvention intensive where we extract the truth of your brand identity, align perception with presence, and deliver your Personal Brand Playbook so you’re recognized as the leader you already are.
Can you relate?
“I’ve outgrown what I’m known for, but people still see me through the old lens.”
“I’ve accomplished a lot, but I’m underestimated or misunderstood in rooms that matter.”
“I feel invisible next to less experienced voices who somehow get more traction.”
“I want to show up with credibility and confidence — but without posturing or overselling.”
“I know I’m meant for bigger rooms, but I’m not sure how to position myself for them.”
A brand is what people remember about you when you leave the room.
Without brand clarity, you’re left with…
Being overlooked for opportunities you’re qualified for.
Overexplaining your genius while others simplify theirs and win.
A mismatch between your impact and your reputation.
The frustration of being “known, but not fully seen.”
With MAGNET BRAND™, you unlock…
Alignment between who you are and how you’re perceived.
Strategic positioning that makes you the obvious choice.
Presence that commands respect without trying.
A brand identity that feels magnetic, not manufactured.
“You are only what people perceive you to be. When your external presence matches your internal self, you stop chasing opportunities and start welcoming them.”
— Seth Godin, Author of 22 Bestselling Books in 39 languages
MAGNET BRAND™
An application-only 8-week container for high-level entrepreneurs and executives ready to reinvent their personal brand at the identity level. Using a proven process, we uncover the essence of your brand and codify it into a Personal Brand Playbook you’ll use in every room, pitch, and platform.
In just 8 weeks, you will…
Identify your signature energy: the emotional frequency people feel in your presence.
Map the gap between your reputation vs. aspiration (what you’re known for vs. what you want to be known for).
Distill your 3-word brand anchors (the essence of your voice, values, and tone).
Pinpoint your power patterns: the consistent way you create results without trying.
Uncover your thought leader DNA: your archetype, quadrant, and influence map.
Build your brand positioning map: your audience archetypes, power niches, and your differentiation filter.
Walk away with your Personal Brand Playbook: a strategic, story-rich brand compass no one else could claim.
This isn’t just about branding.
It’s about becoming the kind of leader who is seen, remembered, and followed.
Who It’s For
MAGNET BRAND™ is for high-level entrepreneurs and executives who are ready to reinvent their brand identity at the deepest level.
It’s for you if you’re…
An entrepreneur who has traction but feels boxed in by an old identity.
A CEO or executive underestimated in high-stakes rooms.
A leader who’s been the quiet force behind big results but hasn’t been fully recognized.
Someone entering a new chapter (pivot, scale, reinvention) who needs their presence to match their power.
A thought leader in the making who’s tired of reputation lagging behind reality.
Who It’s Not For
This is not for dabblers or those chasing surface-level visibility.
It’s not for:
Leaders who want a new logo or a new "brand photo shoot" but not a new identity.
Anyone who thinks posting more on Instagram or LinkedIn will fix a perception problem.
People who aren’t ready to do the deep reflection required to align who they are with how they’re seen.
This is for leaders who know their presence is their platform — and they’re ready for the alignment that accelerates everything.
Why This, Why Now, Why You
There are plenty of ways to “work on your brand.” But none of them give you what this container does.
It’s not surface branding.
Logos, websites, and taglines are wasted if your leadership identity isn’t aligned. This is brand clarity at the soul level.
It’s not generic coaching.
We don’t stop at confidence pep talks. We codify your essence into a Playbook you’ll actually use in rooms, pitches, talks, and media.
It’s not theory.
This is practical reinvention. Week by week, you’ll see and feel the shift as your Playbook comes to life.
What makes this different:
Depth with strategy → Identity excavation plus positioning frameworks you can’t find anywhere else.
Clarity that compounds → Once aligned, every keynote, interview, and room you enter reinforces your authority.
Proven expertise → Backed by 25 years of brand strategy and leadership transformation that has shaped entrepreneurs, executives, and movements.
High-touch format → 1:1 and group coaching to ensure breakthroughs are personalized, supported, and integrated.
This is the only model where your brand is rebuilt in real time and reflected back as a Personal Brand Playbook, giving you both the clarity and the credibility to lead your next chapter.
This removes the guesswork, shortens the timeline, and multiplies the opportunities your brand attracts.
How It Works
Step 1:
Pre-Work
Guided intake (Mirror Questions + Energy Audit) so we begin with clarity on your current vs. aspirational identity.
Step 2:
Weekly Sessions (8 Weeks)
1:1 deep dives + group workshops covering brand anchors, origin story, thought leader DNA, and positioning.
Step 3:
Personal Brand Playbook
We codify your essence, story, and positioning into a custom Personal Brand Playbook you’ll use as a compass for every platform, pitch, and stage.
What You’ll Walk Away With:
At the end of MAGNET BRAND™, you’ll have:
A Personal Brand Playbook capturing your story, positioning, and thought-leader DNA.
A clear, confident narrative that aligns your reputation with your aspiration.
Presence that speaks before you do, rooted, magnetic, undeniable.
The clarity to move into bigger rooms, roles, and opportunities with authority.
When your brand is magnetic, you don’t have to force visibility. You become the leader people have been waiting to follow.
Limited Spots — Application Only
The investment for BRAND MAGNET™ reflects the speed, depth, and authority this experience delivers.
Application-Only
Instead of “What do you do?” they will say, “I've been following your work.”
"That was the most clarity I've ever had and since then I've had everything I've needed. Christie provided all the clarity, the structure, the strategy and everything needed for me to execute with my team. And now we are on the path to being as focused and specific as possible."
—George Bryant, NYT Bestselling Author, Serial Entrepreneur, Host of the Mind of George Podcast (more testimonials)
Instead of “What do you do?” they will say, “I've been following your work.”
Trusted by Legends
Provided brand, messaging, and visibility strategy for clients connected to Tony Robbins, Deepak Chopra, Oprah's network, Arianna Huffington, Hay House, and Wiley Publishing.
Ghost-advised behind the scenes of 7- and 8-figure launches, bestselling book launches, and the inner circles of some of the biggest names in the expert space.
Helped several keynote speakers and TEDx presenters to fully develop their thought leadership platform (books, podcasts, courses, unique IP) to attract Fortune 100 clients and raise their speaking fees.
Repositioned high-performing entrepreneurs into premium markets with elevated brand strategy, messaging, and monetization.
Collaborated with documentary filmmakers featured on Gaia and Oprah’s network, TEDx, and major wellness platforms.
client Results
Full rebrand and thought leadership strategy for a TEDx speaker → led to Fortune 100 clients, higher speaking fees and major visibility on top podcasts, conferences and The New York Times.
New thought leadership platform for a former Sales VP launching as a thought leader → $0 to 6-Figure webinar revenue within 30 days of launch.
Brand overhaul + new founder story for a personality-led product brand → 3000% growth in customer based and $300K in new revenue in 2 months.
Brand overhaul for a personality-led online retailer → 315% sales increase + free publicity on MTV, Disney, and Bravo within 60 days.
For a group providing professional speaker events and memberships → 15x membership growth and 260% event growth.
Rebrand + new founder story for a tech start-up → 30:1 ROI (previously 6:1) allowing the company to scale to 100s of new retail stores.
Vibe Tribe's Impact
$3B in client revenue generated across 50+ industries, from wellness to fintech, SaaS to CPG.
Clients have generated $10K to $1M-plus in new revenue within weeks using Christie's high-conversion launch strategies.
Led high-stakes campaigns for Fortune 500s, national franchises, and scaling startups.
Delivered award-winning campaigns across diverse sectors.
Christie Turley's Impact
Positioned her book into a business development engine, leading to high-value clients, media invitations, new consulting engagements, podcast interviews, and paid speaking opportunities.
Featured on stages alongside NYT and USA Today bestselling authors, delivering insights on business strategy, leadership identity, and personal growth.
Leveraged invite-only, non-paid speaking gigs into $250K+ in revenue from a single talk, building an email list, deepening client trust, and selling high-converting offers without a hard pitch.
Known for helping clients build leadership brands that open boardroom doors, and teams that lead themselves.
"Working with Christie on branding and the brand story, I gained a lot of clarity! Christie helped me work through all of the really important deep thinking and it has changed everything: the way that I approach the entire business and brand."
— JulieAnn Cairns, Award-Winning Documentary Director and Bestselling Author of The Abundance Code (more testimonials)
SELECT BOOKS from Clients
Our Approach
We’ve ghost-advised behind the scenes of 7- and 8-figure launches, bestselling books, and inner circles of Tony Robbins, Deepak Chopra, Oprah’s Network, Arianna Huffington, Hay House, Wiley Publishing, and more.
At Vibe Tribe Interactive, we've identified the four core blocks that keep brilliant leaders hidden and how to transform them into magnetic authority.
The Problem: You can't see the patterns in your own expertise, so you either stay scattered across too many directions or get trapped in one narrow lane, missing the coherent throughline that would make you magnetic.
Our Solution: We help you zoom out on your entire life path, brand essence, and body of work to uncover the invisible throughline that connects everything: The Golden Thread. Instead of choosing between scattered expertise or narrow specialization, you discover the coherent narrative that positions you as an undeniable authority.
The Problem: You dismiss your career pivots, industry exits, and "failed" ventures as embarrassing setbacks instead of recognizing them as the unique raw material for category-creating platforms.
Our Solution: With the Playdough Principle, we help you transform what looks obsolete into what becomes iconic by reframing hidden value for new audiences. Your biggest disappointments can become your most differentiated positioning.
The Problem: You stay invisible because you're trapped in The Authority Block™: you can't see your genius clearly (Genius Gaps) and it doesn't feel safe to be seen in your brilliance (Misfit Map wounds).
Our Solution: We close the Genius Gaps through pattern recognition and heal the Misfit Map wounds through integration work. When both align, you develop the natural authority that attracts the right people while repelling the wrong ones.
The Problem: You get stuck choosing between being a scattered generalist or a pigeonholed specialist, not realizing you can create your own category that's big enough for all your expertise but specific enough to own completely.
Our Solution: We help you build your Category of One™, a sandbox that's uniquely yours, big enough to hold the full breadth of your knowledge, and clear enough to make you the undisputed authority in a space you define and own.
Testimonials
Karith Foster
CEO & Founder, INversity and Bestselling Author of You Can Be Perfect or You Can Be Happy
"Working with Christie Turley has probably been one of THE BEST business decision I have ever made!
She has such a wealth of knowledge from her previous work experience in marketing and sales, and she knows exactly how to help you curate a message.
I have only been working with Christie for a couple years now and since then, I have seen my business explode!
Maria Traino
Speaker & Entrepreneur Success Coach
"Christie, you're a brilliant, beautiful, generous soul and I so appreciate how you share your gifts!
I thoroughly enjoyed the Soul and Business Alignment and have learned so much about myself!
I am hopeful, excited, and awaiting what I know is inevitable... steady ground, a clear direction, and more energy to start sprinting toward my next level!"
George Bryant
NYT Bestselling Author, Serial Entrepreneur, Host of the Mind of George Podcast
"That was the most clarity I've ever had and since then I've had everything I've needed. Christie provided all the clarity, the structure, the strategy and everything needed for me to execute with my team.
And now we are on the path to being as focused and specific as possible to inspire and empower as many women as possible across the planet to live the life of their dreams."
Josee Madison
Yoga Studio Owner & Speaker
"I've worked with many coaches and I've never had a coach that was SO intuitive and able to tap into different energies about myself and the business.
She's got this ease of combining suggestions, ideas, goals.
I was just blown away by the changes in my business within weeks! I highly recommend her!"
Cort Twitty
Corporate Emotional Intelligence Expert
"Christie helped me identify professional avenues that were natural fits for me and my personality.
I would 100% recommend hiring Christie and allowing her to show you how truly life changing her work is."
Christine Volden
Founder & CEO and Author
"Working with Christie
gave me so much clarity in my business. She was able to take a big idea, and break it down into actionable steps
for me to move forward.
I left each session feeling excited and empowered, not overwhelmed. Not only did Christie provide the
marketing savvy I needed, she helped me identify blocks that were holding me back in my life and business."
Jason Tracey
Business Coach
“I had hit a block, and was in need of a creative spark in order to amplify my messaging to create more visibility for my brand. Because I was so completely stuck on my bio I was missing far too many opportunities. My time with Christie was astounding as the creativity flowed and by the end we were able to create a clear message with a strong image of the direction of my future messaging.
ABSOLUTE GAME CHANGER!!! Within 1 day of posting my new "About Me" on LI I had booked 2 calls to discuss my services. Thank You Again Christie!!!"
Julie Ann Cairns
Award-Winning Film Director and Bestselling Author of The Abundance Code
"Working with Christie on branding, the brand story, the arc of the story (and who my character was in the story, who my who my ideal client was, what their key frustrations were, what their their beautiful, idealistic goals were), and how I could help them bridge the gap between where they were starting and where they wanted to be.
I gained a lot of clarity! Christie helped me work through all of the really important deep thinking and it has changed everything: the way that I approach the entire business and brand."
Stacy Tetschner
Chief Executive Officer, National Speakers Association
"Our pipeline of leads increased by more than 100% as a result of their analysis and a few tweaks to how we were doing things……I hope you know how very much I appreciate working with you.
You have done and taught us amazing things to help us turn around that are helping us turn in a new direction. I appreciate your ideas, thoughts, and implementation of so many things…about this business to make it run more effectively."
Heather Torriente
Salon Owner & Creative Director
"The clarity I've experienced and the amount I've been able to accomplish in just one year of working with Christie and her genius has blown me away!
There are many voices in the business and marketing world that promise to provide tools to grow and simplify your business. If you're looking for efficiency, integrity and understanding, working with Christie is the only way to go."
Holly Harris
Life Coach and Intuitive Healer
"Before we started, I was not feeling very connected to my business. Christie really helped me take back my power in my business. When I did that,
I got back my motivation and my purpose. I could engage with my business again, and feel like I had more power over it. That was a really big deal for me!
She helped me to gain more confidence in the things that I knew about myself (but I had been denying)."
Kari Vest England
Intuitive Life Coach & Healer
"I've been working with Christie for the past few months, getting my business started.
Christie with her intuition, along with her experience, really gives good guidance, and helped me see where I have blocks. She has the skills, the knowledge, and the intuition to help me succeed."
Ready to Be Known?
If you’re serious about becoming known, let’s build the platform that gets you there. Book a complimentary strategy session and we’ll map the pathway to scale your influence, income, and impact.
We Help You
To Be Known
VIBE TRIBE INTERACTIVE is a boutique sales & marketing consulting firm.
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